
:root{
  --ink:#171717;
  --muted:#6d6a67;
  --paper:#fffdfa;
  --soft:#f4efe9;
  --accent:#8f123f;
  --accent-dark:#68102f;
  --line:#ded7d0;
  --green:#1f5d4f;
  --max:980px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;
  color:var(--ink);
  background:var(--paper);
  font-family: Georgia, 'Times New Roman', serif;
  line-height:1.58;
}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}
.site-header{
  position:sticky;top:0;z-index:20;
  background:rgba(255,253,250,.97);
  border-bottom:1px solid var(--line);
  backdrop-filter:blur(8px);
}
.header-inner{display:flex;align-items:center;justify-content:space-between;gap:20px;padding-top:12px;padding-bottom:12px}
.brand-name{font:700 22px/1.1 Arial,Helvetica,sans-serif;letter-spacing:-.02em}
.brand-tag{font:13px/1.3 Arial,Helvetica,sans-serif;color:var(--muted);margin-top:3px}
.header-cta{
  display:inline-block;text-decoration:none;
  background:var(--accent);color:#fff;
  font:700 14px/1 Arial,Helvetica,sans-serif;
  padding:13px 17px;border-radius:4px;white-space:nowrap
}
.article-wrap{max-width:850px;padding-top:46px;padding-bottom:60px}
.kicker{
  font:700 13px/1.2 Arial,Helvetica,sans-serif;
  letter-spacing:.12em;color:var(--accent);margin-bottom:14px
}
h1{
  margin:0 0 14px;font-size:clamp(46px,7vw,78px);
  line-height:.96;letter-spacing:-.045em
}
.standfirst{
  font-size:clamp(23px,3.2vw,32px);line-height:1.23;
  margin:0 0 28px;color:#2b2927
}
h2{
  font-size:clamp(29px,4vw,43px);
  line-height:1.09;letter-spacing:-.025em;
  margin:52px 0 18px
}
p{font-size:20px;margin:0 0 17px}
.hero{margin:30px 0 22px}
.hero img,.article-image img{display:block;width:100%;height:auto}
figcaption{
  font:14px/1.45 Arial,Helvetica,sans-serif;
  color:var(--muted);border-bottom:1px solid var(--line);
  padding:9px 0
}
.speed-strip{
  display:grid;grid-template-columns:repeat(3,1fr);
  gap:1px;background:var(--line);
  border:1px solid var(--line);margin:22px 0 34px
}
.speed-strip div{background:#fff;padding:18px}
.speed-strip strong{display:block;font:700 17px/1.2 Arial,Helvetica,sans-serif;color:var(--accent)}
.speed-strip span{display:block;font:14px/1.35 Arial,Helvetica,sans-serif;color:var(--muted);margin-top:5px}
.cta-panel{
  background:var(--soft);border-left:6px solid var(--accent);
  padding:24px;margin:30px 0
}
.cta-panel.compact{padding:18px 22px}
.cta-panel p{margin-bottom:13px}
.cta-panel small{display:block;font:13px/1.45 Arial,Helvetica,sans-serif;color:var(--muted);margin-top:10px}
.cta-button,.submit-button{
  display:inline-block;border:0;border-radius:4px;
  background:var(--accent);color:#fff;text-decoration:none;
  font:800 16px/1.15 Arial,Helvetica,sans-serif;
  letter-spacing:.01em;padding:17px 20px;cursor:pointer;
}
.cta-button:hover,.submit-button:hover,.header-cta:hover{background:var(--accent-dark)}
.inline-cta{margin:26px 0 6px}
.inline-cta a{
  color:var(--accent);font:800 17px/1.3 Arial,Helvetica,sans-serif;
  text-decoration-thickness:2px;text-underline-offset:4px
}
blockquote{
  margin:26px 0;padding:18px 24px;
  border-left:4px solid var(--accent);
  background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line)
}
blockquote p{font-size:24px;line-height:1.35;margin:0}
.big-question{font-weight:700;font-size:27px;line-height:1.3;margin:22px 0}
.ticks{padding-left:0;margin:18px 0 24px;list-style:none}
.ticks li{
  position:relative;padding-left:30px;margin:10px 0;font-size:19px
}
.ticks li:before{content:"✓";position:absolute;left:0;color:var(--green);font-weight:800}
.article-image{margin:32px 0}
.article-image.left,.article-image.right{max-width:620px}
.article-image.right{margin-left:auto}
.steps{counter-reset:steps;list-style:none;padding:0;margin:24px 0}
.steps li{
  display:grid;grid-template-columns:50px 1fr;
  column-gap:14px;border-top:1px solid var(--line);padding:18px 0
}
.steps li:before{
  counter-increment:steps;content:counter(steps);
  width:42px;height:42px;border-radius:50%;
  display:flex;align-items:center;justify-content:center;
  background:var(--accent);color:#fff;
  font:800 17px/1 Arial,Helvetica,sans-serif;
  grid-row:1 / span 2
}
.steps strong{font:800 19px/1.3 Arial,Helvetica,sans-serif}
.steps span{font:16px/1.45 Arial,Helvetica,sans-serif;color:var(--muted);margin-top:3px}
.trust-row{
  display:flex;align-items:center;gap:18px;
  border:1px solid var(--line);background:#fff;padding:20px;margin:32px 0
}
.trust-row img{width:170px;max-width:35%;height:auto}
.trust-row strong,.trust-row span{display:block;font-family:Arial,Helvetica,sans-serif}
.trust-row strong{font-size:17px}
.trust-row span{font-size:14px;color:var(--muted);margin-top:5px;line-height:1.45}
.enquiry-section{
  margin:54px -24px 26px;background:#231d20;color:#fff;
  padding:34px 24px 38px
}
.enquiry-intro{max-width:760px;margin:0 auto 22px}
.enquiry-intro h2{margin-top:0;color:#fff}
.enquiry-intro p{color:#eee}
.kicker.light{color:#f5b8ce}
.lead-form{max-width:760px;margin:0 auto;background:#fff;color:var(--ink);padding:24px;border-radius:6px}
.form-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:17px}
.form-grid label,.form-grid fieldset{
  font:700 14px/1.3 Arial,Helvetica,sans-serif
}
.form-grid label span{font-weight:400;color:var(--muted)}
.wide{grid-column:1 / -1}
input,select,textarea{
  width:100%;margin-top:7px;border:1px solid #bdb5ae;border-radius:4px;
  padding:13px 12px;background:#fff;color:#111;
  font:17px/1.2 Arial,Helvetica,sans-serif
}
input:focus,select:focus,textarea:focus{outline:3px solid rgba(143,18,63,.15);border-color:var(--accent)}
fieldset{
  border:1px solid var(--line);padding:14px 15px 12px;border-radius:4px
}
fieldset legend{padding:0 6px}
.radio{display:inline-flex;align-items:center;margin-right:20px;font-weight:400!important}
.radio input{width:auto;margin:0 7px 0 0}
.consent{
  display:flex;gap:12px;align-items:flex-start;
  margin:22px 0;font:15px/1.45 Arial,Helvetica,sans-serif
}
.consent input{width:auto;margin-top:4px}
.submit-button{width:100%;font-size:17px;padding:18px}
.privacy-note{
  font:13px/1.5 Arial,Helvetica,sans-serif;color:var(--muted);
  margin:16px 0 0
}
.footnote{font:13px/1.45 Arial,Helvetica,sans-serif;color:var(--muted);margin-top:20px}
.hidden{position:absolute;left:-9999px}
footer{border-top:1px solid var(--line);background:#f7f3ef}
.footer-inner{
  display:flex;justify-content:space-between;gap:20px;
  padding-top:24px;padding-bottom:24px;
  font:13px/1.4 Arial,Helvetica,sans-serif;color:var(--muted)
}
.footer-inner strong{color:var(--ink)}
@media(max-width:720px){
  .wrap{padding-left:18px;padding-right:18px}
  .header-inner{align-items:flex-start}
  .brand-tag{display:none}
  .header-cta{font-size:12px;padding:11px 12px}
  .article-wrap{padding-top:30px}
  h1{font-size:50px}
  .standfirst{font-size:24px}
  p{font-size:19px}
  .speed-strip{grid-template-columns:1fr}
  .form-grid{grid-template-columns:1fr}
  .wide{grid-column:auto}
  .enquiry-section{margin-left:-18px;margin-right:-18px}
  .trust-row{align-items:flex-start}
  .trust-row img{width:110px}
  .footer-inner{display:block}
  .footer-inner span{display:block;margin-top:4px}
}


.submission-notice{
  margin:22px 0 14px;
  padding:14px 16px;
  background:#f7f3ef;
  border-left:4px solid var(--accent);
  font:14px/1.5 Arial,Helvetica,sans-serif;
  color:#3d3936;
}


/* Weekend final refinements */
.brand-tag strong{
  color:var(--accent);
  letter-spacing:.05em;
  text-transform:uppercase;
}
.jump-nav{
  display:flex;
  flex-wrap:wrap;
  gap:8px 10px;
  align-items:center;
  margin:24px 0 34px;
  padding:16px 18px;
  border:1px solid var(--line);
  background:#fff;
  font:14px/1.35 Arial,Helvetica,sans-serif;
}
.jump-nav span{
  font-weight:800;
  margin-right:4px;
}
.jump-nav a{
  color:var(--accent);
  text-decoration:none;
  font-weight:700;
  border-bottom:1px solid rgba(143,18,63,.35);
}
.jump-nav a:hover{border-bottom-color:var(--accent)}
.field-hint{
  display:block;
  margin-top:6px;
  color:var(--muted);
  font:12px/1.35 Arial,Helvetica,sans-serif;
}
.mobile-sticky-cta{display:none}

@media(max-width:720px){
  body{padding-bottom:72px}
  .mobile-sticky-cta{
    display:block;
    position:fixed;
    left:0;right:0;bottom:0;
    z-index:50;
    background:rgba(255,253,250,.97);
    border-top:1px solid var(--line);
    padding:10px 14px;
    backdrop-filter:blur(8px);
  }
  .mobile-sticky-cta a{
    display:block;
    text-align:center;
    text-decoration:none;
    background:var(--accent);
    color:#fff;
    border-radius:4px;
    padding:15px 16px;
    font:800 14px/1 Arial,Helvetica,sans-serif;
  }
  .jump-nav{padding:14px}
  .jump-nav span{width:100%;margin-bottom:3px}
}


/* Final LLD brand lock-up — editorial typography elsewhere remains unchanged */
.brand-lockup{
  display:flex;
  align-items:center;
  gap:12px;
}
.lld-mark{
  width:68px;
  height:auto;
  display:block;
  object-fit:contain;
  border-radius:2px;
}
.brand-copy{display:block}
.brand-name{
  color:#0B2D4B;
  font-weight:800;
}
.brand-tag strong{
  color:#00B4E6;
}
@media(max-width:720px){
  .lld-mark{width:50px}
  .brand-name{font-size:18px}
  .brand-tag{display:block;font-size:10px}
}


/* Stronger sticky conversion strip */
.header-inner{
  display:grid;
  grid-template-columns:auto 1fr auto;
  align-items:center;
  gap:22px;
}
.sticky-proof{
  justify-self:center;
  display:flex;
  align-items:center;
  gap:9px;
  font:700 13px/1.25 Arial,Helvetica,sans-serif;
  color:#4e4945;
  white-space:nowrap;
}
.sticky-proof .proof-primary{color:var(--accent)}
.sticky-proof .proof-sep{color:#aaa29b}
.sticky-proof .proof-secondary{color:#4e4945}

@media(max-width:980px){
  .sticky-proof{
    font-size:12px;
    gap:7px;
  }
  .sticky-proof .proof-secondary{
    display:none;
  }
}
@media(max-width:720px){
  .header-inner{
    grid-template-columns:1fr auto;
    gap:10px;
  }
  .sticky-proof{
    grid-column:1 / -1;
    grid-row:2;
    justify-self:start;
    white-space:normal;
    font-size:11px;
    margin-top:-2px;
  }
  .header-cta{
    align-self:center;
  }
}


/* Compact rectangular LLD header lock-up */
.site-header .brand-lockup{
  display:flex;
  align-items:center;
  gap:10px;
  min-width:300px;
}
.site-header .lld-mark{
  width:66px;
  flex:0 0 auto;
}
.site-header .brand-copy{
  display:flex;
  flex-direction:column;
  justify-content:center;
  min-width:220px;
}
.site-header .brand-name{
  white-space:nowrap;
  font:800 20px/1.05 Arial,Helvetica,sans-serif;
  letter-spacing:-.02em;
}
.site-header .brand-tag{
  margin-top:4px;
  white-space:nowrap;
  font:800 10px/1 Arial,Helvetica,sans-serif;
  letter-spacing:.08em;
  text-transform:uppercase;
}

@media(max-width:980px){
  .site-header .brand-lockup{min-width:250px}
  .site-header .brand-copy{min-width:170px}
  .site-header .brand-name{font-size:17px}
  .site-header .lld-mark{width:58px}
  .site-header .brand-tag{font-size:9px}
}
@media(max-width:720px){
  .site-header .brand-lockup{min-width:auto}
  .site-header .brand-copy{min-width:0}
  .site-header .brand-name{font-size:16px}
  .site-header .brand-tag{font-size:8px;letter-spacing:.06em}
  .site-header .lld-mark{width:48px}
}


/* Two-line proof copy in sticky header */
.sticky-proof{
  display:flex;
  flex-direction:column;
  align-items:flex-start;
  justify-content:center;
  gap:2px;
  white-space:normal;
  line-height:1.2;
}
.sticky-proof .proof-sep{display:none}
.sticky-proof .proof-primary,
.sticky-proof .proof-secondary{
  display:block;
}
@media(max-width:980px){
  .sticky-proof .proof-secondary{display:block}
}
@media(max-width:720px){
  .sticky-proof{
    grid-column:1 / -1;
    grid-row:2;
    margin-top:2px;
    font-size:10.5px;
  }
}
